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Premiere Pro · Snapchat Spotlight

Premiere Pro export settings for Snapchat Spotlight.

1080 x 1920 at 30 fps, H.264, 8 Mbps and AAC 192 kbps: here is why, and exactly where each setting lives in Adobe Premiere Pro.

Premiere Pro to Snapchat Spotlight

Shinel recommendation
Resolution
1080 x 1920
Frame rate
30 fps, constant
Codec
H.264, profile High, level 4.0
Bitrate
VBR, 2 pass: target 8 Mbps (8000 kbps), max 12 Mbps
Keyframes
Every 2 s = 60 frames, 2 B-frames, closed GOP
Audio
AAC-LC, 192 kbps, 48 kHz, stereo
Colour
Rec. 709 (BT.709), 8-bit 4:2:0, limited (TV) range
Container
MP4 with Fast Start (moov atom at the front)

Snapchat Spotlight publishes no bitrate. This follows YouTube's published table for the resolution, which every major platform handles well.

Estimated size: 41.4 MB for 0:40.

Step by step in Premiere Pro

  1. 1Select the sequence in the Timeline, then open the Export tab at the top of the window (or File > Export > Media, Ctrl+M / Cmd+M).
  2. 2In Settings, set Format to H.264 and pick a Match Source preset as the starting point.
  3. 3Set the file name and Location. The container is .mp4.
  4. 4Open Video. Untick Match Source where needed and set Frame Size to 1080 x 1920 and Frame Rate to 30.
  5. 5Under Encoding Settings set Profile to High and Level to 4.0. Software encoding tracks the target bitrate more closely than hardware encoding.
  6. 6Under Bitrate Settings set Bitrate Encoding to VBR, 2 pass, Target Bitrate to 8 Mbps, Maximum Bitrate 12 Mbps.
  7. 7Under Advanced Settings tick Key Frame Distance and enter 60 frames (2 s at 30 fps).
  8. 8Open Audio: Audio Format AAC, Sample Rate 48000 Hz, Channels Stereo, Bitrate 192 kbps.
  9. 9Check the estimated file size at the bottom, then click Export (or Send to Media Encoder to queue it).

Bitrate at other resolutions

Same settings, different size or frame rate.

Resolution30 fps60 fps
720p5 Mbps, level 3.17.5 Mbps, level 3.2
1080p8 Mbps, level 4.012 Mbps, level 4.2

Snapchat Spotlight upload limits

Each value links to where it was published.

Aspect ratio
Vertical video with sound; Snapchat content is 9:16 and web uploads are cropped to fit How to Post a Snap to My Story from the Web | Snapchat Support, checked 2026-10-25
Resolution
No Spotlight spec. 540 x 960 minimum for web uploads (help); ads spec 720 x 1280 (9:16) How to Post a Snap to My Story from the Web | Snapchat Support, checked 2026-10-25
Container
Ads accept .mp4 or .mov (ads spec); organic not stated Snapchat Ad Formats & Specs, checked 2026-10-25
Max length
Min length
5 seconds; the Post button appears only for videos 5 s or longer (help) How do I post Snaps to Spotlight? | Snapchat Support, checked 2026-10-25

Common mistakes

  • Exporting a 16:9 timeline for Snapchat Spotlight. Build the edit at 1080 x 1920 (9:16) from the start, or Snapchat Spotlight adds bars or crops your edges.
  • Typing 2 into Premiere Pro's keyframe field. It counts frames, not seconds: at 30 fps that is 60.
  • Uploading HDR (10-bit PQ/HLG) to Snapchat Spotlight. There is no published HDR path, so colours can look washed out; export SDR Rec. 709.
  • Leaving phone footage at a variable frame rate. Export at a constant 30 fps, or audio drifts and motion stutters after Snapchat Spotlight re-encodes it.
  • Going over the length limit. Snapchat Spotlight: 60 seconds (creator site: 5-60 second videos).
  • Key Frame Distance is hidden under Advanced Settings and is off by default; Premiere then picks the keyframe interval itself.
  • Hardware-encoded HEVC usually offers only CBR and VBR, 1 pass. Use software encoding if you need VBR, 2 pass.

For comparison, YouTube publishes 8 Mbps for 1080p at 30 fps. Example length used for sizes: 0:40.

Frequently asked questions

What bitrate should I export from Premiere Pro for Snapchat Spotlight?

For 1080p vertical at 30 fps use about 8 Mbps (8000 kbps), VBR, 2 pass, with a maximum of 12 Mbps. Snapchat Spotlight publishes no bitrate. This follows YouTube's published table for the resolution, which every major platform handles well.

What resolution and frame rate should I use for Snapchat Spotlight?

1080 x 1920 at 30 fps is a safe choice. Snapchat Spotlight: No Spotlight spec. 540 x 960 minimum for web uploads (help); ads spec 720 x 1280 (9:16).

What is the maximum file size and length on Snapchat Spotlight?

Length: 60 seconds (creator site: 5-60 second videos).

Which codec should I pick in Premiere Pro for Snapchat Spotlight?

H.264, profile High, level 4.0, in an MP4 file.

Can I export HDR from Premiere Pro to Snapchat Spotlight?

Snapchat Spotlight has no published HDR upload path, so export SDR Rec. 709.

Premiere Pro for other platforms

Other editors for Snapchat Spotlight

Hubs and tools

Shinel Studios

Rather send the footage and get Snapchat Spotlight-ready edits back?

Our editors cut, caption, colour and export to each platform's spec, with 2 revision rounds. Shorts come back in 48-72 hours, long videos in 5-10 days.